Jay Bray, CEO of Rocket Mortgage, said the connection between brokers and Compass agents will begin in phases. “There are partners who already have relationships with Compass agents. The second phase will be us connecting our brokers with Compass agents.”
Bray said the housing market has been stagnant for a long time amid affordability and supply issues, but the company believes this partnership is “opening up these barriers.”
“With this relationship with Compass, it drives many people to go Redfinwith Mr. Cooper portfolio, we have a large number of leads. “Ultimately, I think that will be one of our power plays in the consumer community,” Bray said.
The agreement is part of a three-year strategic alliance Rocket companiesparent company of Rocket Mortgage, and Compass. Comprehensive partnerships include preferred rates for Compass clients, such as a 1-point interest rate reduction in the first year of the loan, or a lender credit of up to $6,000 for upfront costs or down payments.
A new system for obtaining loans
Rocket Pro also announced a partnership with its sister company Lendesk to introduce a new loan program called Jupiter. The platform allows sellers to work under their brand and offers several features at no cost.
According to Carter Zimmerman, Jupiter’s president, the platform is designed to keep “loans flowing.” Sellers can send borrowers a link to an application or initiate an application for them. They can fill out the application slowly and invite borrowers to complete it later.
Based on the borrower’s answers, the system requests the necessary documents and helps draw the loan – either with the merchant’s details or, if the loan is submitted to Rocket Pro, with Rocket’s details without charge. The system also allows sellers to upload call notes, emails or documents, which are used by Jupiter’s AI to fill in the loan data fields.
“Jupiter feeds loan information into Rocket Pro’s pricing engine so you can get accurate pricing without manual data entry,” Zimmerman explained during Ignite26. “But here’s the bottom line: This is your business; you’re not locked in. If you don’t want to send a loan to Rocket Pro, download the 1003, and take it to another lender.”
According to Zimmerman, when a loan is sent to Rocket Pro, status updates are returned directly within the Jupiter interface. The system also generates disclosures and other forms, creates loan packages, supports integrated electronic signatures, and enables brokers to generate mortgage call reports for compliance purposes and audits.
Addressing data privacy concerns, Zimmerman said Jupiter runs on a different code than the Rocket Pro programs. He added that the platform is SOC 2 Type II tested, which means an independent third party verifies its data security procedures and controls.
In April 2025, Rocket Pro joined ARRIVEa widely used merchant technology platform. Niemiec said the partnership with ARIVE complements the Jupiter launch rather than replacing it. “We believe in choice,” he said.
Marketing updates and forums
During Ignite26, Rocket Pro also said it will invest in a national marketing effort to support local brokers through BrokerNearMe.com, putting brokers at the forefront of the campaign. “There’s less of a product that other retailers are trying to introduce and … we put the retailer front and center,” Niemiec said.
The company also introduced an update to its Rocket Navigate platform called Connectors. Niemiec said the feature integrates with systems like Salesforce and Canva to reduce administrative work and help salespeople generate marketing materials or client lists more effectively.
The announcements come amid leadership changes at Rocket Pro. Niemiec recently returned to lead the division following the departure of Dan Sogorka, who has served as general manager since September 2024. Longtime CEO Mike Fawaz also announced he will be leaving the company after 15 years.
Addressing the industry’s long-running discussion about potential channel conflicts between retail and supermarkets, Bray emphasized that retailers remain important to Rocket’s long-term strategy. Brokers are “critical to our success,” Bray said, pointing to the Compass partnership as evidence of that commitment.
Niemiec argued that Rocket’s retail scale gave it strength over competition.
“You have people out there trying to create a self-serving narrative that it’s bad to work with a large retail company that has stores (business),” said Niemiec. “I believe that our biggest advantage in the consumer community is that we also have the largest mortgage company in America, because it gives us the ability to do the things we have done today.
“We would never have built an alliance and relationship with Compass without retail. And look at the incredible benefits this relationship provides to the consumer community.”
